Email campaigns, ads reporting, and an MCP server for every dealer
Email campaigns and ads, in your dashboard
Dealership admins now have a Marketing section. Build an email from your logo, live inventory with prices, offers, events, reviews, and other blocks, send it to your lists or past leads, and see how many were delivered, opened, and clicked. Unsubscribes and bounces are handled for you. Ads shows how your Google and Meta ads did over the last 30 days against the 30 before: spend, results, cost per lead, and the leads your CRM received from ad clicks, with every campaign side by side.
An MCP server for every dealer website
Every Driverseat dealer website now runs its own MCP server at yourdomain.com/mcp, so AI assistants that support MCP, like Claude and ChatGPT, can work with your store directly. They can search your current inventory, look up a vehicle by VIN or stock number, and check your address, phone numbers, and hours for the week ahead. Prices follow your website's own rules, so hidden prices stay hidden. When a shopper asks to be contacted, the assistant shows your dealership's consent terms first, and the inquiry arrives in your CRM labeled as an AI Agent lead. It's on for every dealer, with nothing to set up.
Turn specials into leads
"Get This Deal" on the Vehicle Specials row now opens an inquiry form already filled in with the vehicle and the exact lease, finance, or savings offer, so your team knows which deal the shopper wants. Each special also has a Call Sales button, and on group websites both the inquiry and the call go to the store that has the vehicle.
Other improvements
When a feed price is more than three times a vehicle's MSRP, we hide it and notify your dealership admins in the dashboard and by email. Pricing returns automatically once the feed is corrected.
Feed prices between $1 and $1,000 are now treated as placeholders and hidden.
Inventory search now matches terms like AWD, 4x4, diesel, and hybrid.
Form rows can use your own submit button text instead of "Send".
Media uploads run in the background with progress in one panel, so you can keep adding files and retry any that fail.
Inventory page modules can use a video from YouTube, Vimeo, or your media library, with simpler placement settings.
Dealership admins can see their plan, payment method, and full invoice history in Billing settings, and update payment details from there.
Long video uploads get more time to finish processing.